differentiating cx and ux

Differentiating CX and UX

Customer Experience (CX) and User Experience (UX) are often used interchangeably. Hence, they are often mistaken as the same concept – with the addition of User Interface (UI/UX). A common area the terms are often seen are in job descriptions…

international womans day

CEVO Message: International Women’s Day 2024

Since 2003, I have carved out a space for myself in the historically male-dominated realms of IT and BFSI. Despite facing increased scepticism and being the only woman at the table, I wear these challenges as badges of honour, investing…

cross crm bridging gaps and enhancing customer experience

Cross-CRM: Bridging Gaps and Enhancing Customer Experience

Cross-CRM, also known as Collaborative CRM, is a software that aids different teams to collaborate better in handling customer service by integrating data and interactions from multiple touchpoints of a customer’s journey. Global companies tend to decentralise their CRM systems,…

Chinese New Year Greetings

CEVO: Chinese New Year Wishes 2024

As we reflect on the past 12 years, marked by the symbolism of the dragon representing profound change and spiritual growth, we find ourselves standing at the intersection of ambition, perseverance, and success. It was in the auspicious year of…

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ANBIZ: New Website Launch & Early-Bird Promo

We are thrilled to announce that ANBIZ Sdn Bhd, the parent company of ORLIG Sdn Bhd, has launched their new website! You can check it out at  To celebrate this milestone, we’re offering an early bird discount for our upcoming…

how does crm software assist in regulation compliance

How Does CRM Software Assist in Regulation Compliance?

For heavily regulated industries like banking & finance, CRM solutions heavily assist with compliance — saving time, money & effort. High regulated industries are required to adhere to more stringent regulations as compared to less regulated industries. It is crucial…

how crm software assist in government sector

3 Ways CRM Help Government Sectors

CRM systems are commonly associated with private businesses, but government sectors also adopt similar tools to enhance consumer engagement, streamline processes, and improve overall operational efficiency. Governmental systems not only require well-trained individuals to operate, they also require a robust…

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CEVO Message: 2023 In Review

As we wrap up 2023, this marks the end of ORLIG’s 20th anniversary and the start of a new decade in our long journey. I’m incredibly proud of how our CRM/CX solutions have evolved, becoming an integral part of many…

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4 Ways CRM Software Could Benefit Your Business

Businesses today struggle with challenges such as segmentation, data organization, regulation compliance and lead management. The use of CRM (Customer Relationship Management) software has become increasingly popular among businesses due to its ability to solve these challenges. Features of CRM…